Today marks the one year anniversary of me beginning my new path of working as a full-time freelancer. Crazy right? I still can’t believe its been a year already since I started out on my own! This whole experience has been a wild and crazy ride for both myself and my family.

When I first announced that I was jumping into the wild ride that is freelancing full-time, I only had one potential project and no true leads. Worst yet, I pretty much had no money in savings and I had to liquidate a 401K just to make sure I could pay rent for the month. Safe to say… I was really nervous and scared.

A year ago to this day, I posted a Dribbble shot announcing me making this leap of faith. Within the first week of announcing my transition, I had six job offers and a third of my previous job’s salary in projects signed and ready to start. a couple of months later, on my birthday in fact, I had 6 months of expenses saved up and ready to go, just in case.

It was insane! I felt so lucky and grateful for everyone’s help and was so very proud of all the hard work I was doing.

In those first few months, I was able to meet so many new friends and eventually some terrific partnerships as well.

Within the first few months I was able to sign two retainer clients. These clients alone, helped me through the real big rough patches I experience in the form of no new work coming in. Luckily, these retainers ended up lasting me nine months a piece and really made the last year a huge success financially.

I did learn though, that those retainers, while a savior during the rough patches they may have made me too comfortable. I didn’t have nearly as much drive to find more and new opportunities because I had money coming in no matter what.

Probably one of the biggest takeaways for me this year, was the fact being a freelancer is more than just creating new designs or illustrations. Instead its more about business, than that.

I admit when I first started this journey, I didn’t really have much business experience. Because of this, I decided to spend a lot of time at first learning what I could about business and how to increase my own.

But I’ll share more about that in a later post.

In the end, this year of freelancing has been probably one of the best years of my life. I’ve grown so much as a creative and as a business person. I can only imagine what next year will be like. I’ll make sure to share what I learn with all of you.

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Rocky Roark
Rocky Roark

Written by Rocky Roark

Father, Creative Director, & Branding Designer—Helping Startups Raise $97million in Funding w/ Design—Founder of Blue Cyclops—Host of The Design Break Podcast

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